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Selling the Air A Critique of the Policy of Commercial Broadcasting in the United States
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Selling the Air: A Critique of the Policy of Commercial ~ The book Selling the Air: A Critique of the Policy of Commercial Broadcasting in the United States, Thomas Streeter is published by University of Chicago Press.
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Selling the air : a critique of the policy of commercial ~ Get this from a library! Selling the air : a critique of the policy of commercial broadcasting in the United States. [Thomas Streeter] -- In this interdisciplinary study of the laws and policies associated with commercial radio and television, Thomas Streeter reverses the usual take on broadcasting and markets by showing that .
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Selling radio : the commercialization of American ~ Get this from a library! Selling radio : the commercialization of American broadcasting, 1920-1934. [Susan Smulyan] -- And now a word from our sponsor . When the first radio stations signed on in the 1920s, this phrase was unknown to listeners. Fifteen years later, however, advertising ruled the airwaves. Selling .
The Debate Over Public Policy and the Emergence of ~ of Commercial Broadcasting in the United States, 1927-1935 Robert W. McChesney University of Wisconsin-Madison The prevailing view regarding the emergence of the network-dominated, advertising-supported, loosely regulated broadcasting system in the United States between 1920 and 1935 is largely deterministic.
U.S. Public Broadcasting and the Business of Public Service ~ U.S. Public Broadcasting and the Business of Public Service Alan G. Stavitsky & Robert K. Avery To the student of European public service broadcasting, the United States system of public broadcasting must seem needlessly complex and inefficient. The U.S. model, however, should be understood in the context of the cru-
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The Mythology of Commercial Broadcasting and the ~ In the United States, the struggle over broadcasting was far more dramatic. By the time commercial broadcasting became established in the late 1920s, there arose a feisty movement to eliminate or markedly reduce for-profit, advertising-supported broadcasting and replace it with a nonprofit system operated on public service principles.
Does Public Radio Compete with Commercial Radio? ~ In Public Radio In The United States: Does It Correct For Market Failure Or Cannibalize Commercial Stations? (NBER Working Paper No. 6057 ), they note that since broadcasters can capture only part of their product as revenue, there are reasons to doubt that the market will provide the right amount of radio broadcasting.
Commercial broadcasting - Wikipedia ~ Commercial broadcasting (also called private broadcasting) is the broadcasting of television programs and radio programming by privately owned corporate media, as opposed to state sponsorship.It was the United States′ first model of radio (and later television) during the 1920s, in contrast with the public television model in Europe during the 1930s, 1940s and 1950s, which prevailed .
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